Didn't get to watch #Eurovision this year. This sums up for me why the UK loses so badly:

"The UK is the best at music all around the world. You have the Beatles and everything. So this is not good enough."

bbc.com/news/articles/cy72e81d…

The voters *know* we can do better. Yet we rarely put our best foot forward. Established artists don't want the embarrassment of getting nul points (even if it's only because of geopolitics).

They sense that the British treat it as a joke, and respond accordingly.

Eurovision: Why does the UK keep getting it wrong?

After four years of flops, the BBC has to think hard about how it approaches Eurovision in 2027.

^{Mark Savage (BBC News)}