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Items tagged with: iPad
Apple apologizes for iPad ‘Crush’ ad that ‘missed the mark’
The company says “we’re sorry” after backlash to the iPad Pro ad that was seen as dismissive of the challenges facing the creative industry.Emma Roth (The Verge)
I reflexively cringed when I saw this ad. Not only is it wasteful, the message sent across appears to be that Apple literally crushes all the things you like to make the new iPad.
Tone-deaf.
#apple #iPad #advertising
https://www.youtube.com/watch?v=ntjkwIXWtrc
Crush! | iPad Pro | Apple
Introducing the all-new iPad Pro. Outrageous performance by the first-ever M4 chip. With the breakthrough Ultra Retina XDR display. All in the thinnest Apple...YouTube
it's irresponsible that all the tech journos are leading with "AI" in coverage for M4 but even Apple doesn't mention it until the end of the first paragraph of its own press release.
FUCKING STOP THIS INSANE HYPE CYCLE!!!! Apple chips have had NPUs for years!! They've always been "designed for AI" whatever the fuck that means!!!!!
